The Nearby

We recently became friends and admirers of The Nearby.  The Nearby is an app that is used to follow all of your favorite local stores including THREAD!  Casey (cofounder) was nice enough to give us her incredible story and the scoop on The Nearby.  Read her story below.

A big thanks to our new friends at The Nearby!

Laura from The Nearby


Casey Costin from The Nearby


When Laura and I met in 2012 to talk about The Nearby, (then called the Shop Book app), I knew we had hit on something. The Nearby was launched in January 2013 with a test market of 8 Charlotte boutiques. The Nearby is now nationwide, and includes a variety of boutiques, including women’s, home, children’s, men’s and private labels. We feature only the best boutiques and give our shoppers a convenient way to shop their own cities directly from their phones. Imagine buying a Maria Cornejo dress from By George in Austin, Texas and never even leaving your couch in Columbus! 

Before working at the Nearby, I was in sales at one of the largest companies in the world. Making the transition to the Nearby was a no-brainer, and I can honestly say that I have never been happier. The best part of my job is that I get to travel to cities across the country and meet the most wonderful boutique owners, stylists and customers. I am introduced to new designers in every boutique I go.  Even if I don’t make it to your city, I can still virtually see any boutique and get the best one-on-one customer service that local boutiques provide. I also love getting to see beautifully decorated boutiques, and was extremely impressed with THREAD! 

With 187 boutiques and counting, the Nearby grows everyday (as does my closet). Find us at or in the App store under “The Nearby” and start shopping atyour favorite local boutiques right from your phone! Plan your next shopping trip with the Nearby.

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